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PRESS RELEASES

NBC “JEEP WORLD OF ADVENTURE SPORTS” AIRS SECOND EPISODE MAY 22

Program Features Record-Breaking Kayak Waterfall Chute Descent, Raid Race Series, Fastest Round-the-World Sail

PORTLAND, Maine, May 4, 2004 –NBC Sports, the Jeep® brand and sports marketing firm Aura360 today announced that Jeep World of Adventure Sports, a new action-adventure sports series, will air its second episode on Saturday, May 22. Program segments include:

  • Record-breaking 500-foot, 65-degree kayak waterfall chute descent by Tao Berman
  • Steve Fossett and crew break the round-the-world record on the planet’s fastest sailboat
  • Billabong XXL big surf competition with 70-foot waves
  • Raid Adventure Race Series’ first stop in Morocco

Future episodes will include record-breaking first descent attempts, offshore power boating, globally acclaimed multi-sport traverses, off-road motor rallies and other adrenaline-inspired events and feats. Behind-the-scenes features on top athletes, global expeditions and the world of action-adventure sports will complement anchor events.

Jeep World of Adventure Sports on NBC broadcast schedule:

  • May 22, 3:00 to 4:00 p.m.
  • August 7, 2:00 to 3:30 p.m.
  • October 16, 2:00 to 3:00 p.m.
  • December 4, 2:00 to 3:00 p.m.
  • December 11, 2:30 to 3:30 p.m.
  • December 19, 2:00 to 3:00 p.m.

All times are Eastern and show times are subject to change. Please check local listings. For more details on the Jeep World of Adventure Sports, please visit www.WorldofAdventureSports.com or www.Jeep.com.

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