TUNE IN APRIL 10 FOR "JEEP WORLD OF ADVENTURE SPORTS"

PORTLAND, Maine, April 6, 2004 –This Saturday, April 10, “Jeep® World of Adventure Sports” will debut on NBC. The world premiere episode, hosted by Pat Parnell, will feature Ouray Ice Festival’s ice climbing competition, Jackson Hole’s World Championship Snowmobile Hill Climb, the Philips US Open snowboarding championships, the US Freeskiing Open, Jeep King of the Mountain, and a behind-the-scenes look at Teton Gravity Research, the acclaimed gravity sports filmmakers.

Developed by NBC Sports, Jeep brand and Aura360, the series will include an array of adventure sports feats and events, plus features on athletes, expeditions and the world of action-adventure sports.

Saturday’s program will air on NBC from 3:00-4:30 p.m. ET.

For more information and the complete 2004 “Jeep World of Adventure Sports” broadcast schedule, please visit www.WorldofAdventureSports.com.